Posts by natasha

Hugh MacLeod – morning keynote at Meshmarketing

Posted by on Oct 22, 2009 in Events

Mattering 2.0 Hugh MacLeod talks about us wanting to do something that matters.  Social Media is very time consuming however people are passionate and do spend the time participating here. He wrote a book called Ignore Everybody:  And 39 other keys to creativity. We are now getting a little history about the world and people. Story about the alpha males going to get KULA. KULA is a sting of shells. So why can’t get kids go and get them. The shells had no inherent value but meaning. So a photo by itself has no inherent value however once you can share it has value. iPhone is just a...

Read More

The lighter side of Twitter

Posted by on Oct 14, 2009 in Uncategorized

It seems that wherever you turn these days people are talking about Twitter. The bookshelves at the bookstores are lined with books about Twitter, the news constantly quotes tweets, you just seem to get away from hearing about Twitter. So just when you think that all that needs to be said about Twitter has been said well here’s a new twist …. 100 days of fry and so the story goes… Stephen Fry is a British actor who is fairly popular on Twitter. Morgan Ritchie is a cartoonist that took one of Stephen Fry’s tweet each day and illustrated it. Why? 100 Days of Fry is an...

Read More

It is social media, so use the media

Posted by on Oct 13, 2009 in Events, Guest speaking

Last week I spoke at the OCRI Zone5ive event about the must have social media tools to engage customers. At one point one of the slides had these words “it is social media….. start using the media” So I always try to walk the walk and not just talk about what others are doing or how to do it. These awesome photos were taken by Victor Turco. The complete set is on the Virtual EyeSee fan page on facebook.  So the next time you have an event take some photos. If you don’t have a budget for a professional, then take your...

Read More

Must have social media tools to engage your customers

Posted by on Oct 8, 2009 in Events, Guest speaking

I presented at the OCRI, Zone5ive event today and I focused on must have social media tools to engage your customers.  As I was preparing for this presentation I needed to figure out a starting point as customer engagement is as vague as being “green”. So I took a look at the websites of companies that typically attended these events to find a starting point. To explain where I came from I used the analogy of social media being the invitation to the house party and the house being the company website. I went further to stress that if the house either did not exist nor was...

Read More

Customer engagement through Social Media

Posted by on Oct 4, 2009 in Events, Guest speaking

I’ll be speaking at the next Zone 5 event and the topic is customer engagement through social media. Customer engagement seems to be the new buzz word but it’s something that is hard to achieve for most businesses. Traditional marketing was about one generic message that was sent to all customers through controlled channels. Social media has now changed that model and enabled the sharing and customization of the message via many channels. The biggest change is the loss of control of the message. Since there is a lot of emphasis on B2C and endless examples and case studies I...

Read More
Page 10 of 35« First...89101112...2030...Last »