Fair Chance Ottawa and Social Media

Posted by on Mar 26, 2010 in Events, Guest speaking

I am very excited to be part of something new and exciting, Fair Chance Ottawa. The goal of this group is to attractt and encourage high-quality candidates for this fall´s municipal election in Ottawa. Here’s what I am talking about. “who says you need conventional media to get your message out? Look at the Obama campaign. Online and social media and how you can make them work for you” I hope to inspire the future councillors of Ottawa to take advantage of Social Media and the open source tools to communicate effectively and make a...

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Re-cap Social Media Week, Toronto

Posted by on Feb 8, 2010 in Events, Guest speaking

Thanks to all the organizers, Social Media Week in Toronto was a huge success. A special thanks goes out to Eli and Jyotika for making all the arrangements. A big thanks to both Michele and Shannon for live blogging via Facebook and CoverIt Live. I had a blast and thanks to all for attending the Navigating User Generated Content presentation. There were well over 130 people signed up therefore I was not able to offer the interactive workshop I had originally planned, instead I went for a discussion and presentation. Navigating User Generated Content from Virtual EyeSee With over 100 peeople...

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Social Media Week, Toronto, Navigating User Generated Content

Posted by on Feb 3, 2010 in Events, Guest speaking, Training

There is a really awesome event happening globally….Social Media Week. So Toronto, New York, London, Berlin, Sao Paulo, San Franscisco all having amazing events simultaneously at the same time. I’m here in Toronto participating in the fantastic event, at the Rivoli currently listening to Nelson Ko talk about the world ofWikis. I will be on at 3:30pm talking about Navigating User Generated Content. We will be attempting to live blog this event (dependent on the internet connection here). If you can’t make it here but do have questions please let the moderator know. She will...

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Navigating User Generated Content

Posted by on Jan 18, 2010 in Events, Guest speaking, Training

Wednesday Feb. 3rd 2010 3:30pm-6:00pm Social Media Week, Toronto Everyone has an opinion and some like to share this with others online. This sharing of information is referred to as user generated content (UGC) and can be found in places like blogs, social networks, micro blogs, forums, wikis etc. The amount of UGC is increasing rapidly and is now part of the communications/marketing mix. There are many advantages to this kind of content as it creates a knowledge base encourages people to move from being spectators to participants don’t need people physically present to provide an...

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Social Media for Social Change

Posted by on Jan 13, 2010 in Events

Social Media is not just for marketing. In the early days it was used by the big brands for marketing. They typically had large budgets and therefore were always open to experimentation. Now that this technology is part of our daily lives it can be used for all kinds of purposes. One area that it’s being used very successfully is for social change.  Jeremiah Owyang, from Forrester,  used his blog to raise awareness to the after effects of the earthquake in China. Twestival was an event that took place on Feb. 12th 2009 in over 100 cities around the world to raise awareness and $$ for...

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The power and limitations of social media

Posted by on Nov 24, 2009 in Events, Guest speaking

I am looking forward to the MBA Café by the Telfer School of Management. I get to talk about social media from a different angle, Stories from the front-lines of Social Media I will present compelling examples of how social media have been used to dramatic effect in driving business performance (as well as a case where it failed). Attendees will come away with an appreciation of the power and the limitations of this exciting new communication tool. So come on out and meet some great people as well as some social media fun. Where: Clock Tower Brew Pub, 575 Bank Street, Ottawa When: Monday,...

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